Premier Paving
Clarkston, Oakland County. Asphalt paving.
Our work: Google Ads.
108 tracked conversions from Google Ads
Google Ads management in Oakland County, MichiganGoogle Ads for Oakland County service businesses that need jobs, not just clicks.
Google Ads management in Oakland County is home ground for several of our published results. Our Google Ads clients here include Premier Paving in Clarkston, Treasured Earth and Do It All Sewers in South Lyon and Millers Property Service in New Hudson, in Michigan's busiest business market.
Book My Free Strategy CallFree. 30 minutes. No strings attached.
Leave with three priorities, whether you hire us or not.
Our work in Oakland County
Browse all client resultsDo It All Sewers
South Lyon, Oakland County. Sewer and drain service.
Our work: Google Ads.
41 tracked conversions from Google Ads
Treasured Earth
South Lyon, Oakland County. Landscaping.
Our work: Google Ads.
53 tracked conversions from Google Ads
Millers Property Service
New Hudson, Oakland County. Property services.
Our work: Google Ads.
5,498 clicks from Google Ads
Figures come from each client's published record, which states its reporting period and how results were measured. Past results belong to that client and are not a forecast.
Google Ads in Oakland County: what decides who gets the call
Oakland County had 39,792 business establishments in 2023, more than any other Michigan county, including 2,877 construction firms, 1,744 specialty trade contractors and 1,330 legal practices. Law firms, contractors and medical offices all bid on local searches. With a median household income of $92,230 in 2023, job values tend to run high, and high job values attract advertisers willing to pay for each click. A broad campaign here burns money quickly.
Our clients here are local specialists. Premier Paving in Clarkston has a published record of 108 tracked conversions from Google Ads. Treasured Earth, a South Lyon landscaper, shows 53 tracked conversions from Google Ads, and Do It All Sewers, also in South Lyon, shows 41 tracked conversions from Google Ads. Millers Property Service in New Hudson shows 5,498 clicks from Google Ads. None of them is based in Troy or Southfield, and none needs to win every Oakland County search.
That is the model for most local businesses here. The county's largest communities in 2024 were Troy (89,209), Farmington Hills (84,173), Rochester Hills (78,330) and Southfield (76,874), but a paving company in Clarkston may get its best jobs in Independence and Springfield townships instead. We set targeting around your service area, keep each service in its own campaign and count calls and booked jobs, so bidding learns what a real customer looks like.
What we would do first
The first things we would work on, before spending more money on reach.
Shrink the map to win it
Target the Oakland County communities near your crews by name, and exclude the expensive areas you rarely serve.
Every service gets a campaign
Sewer repair and drain cleaning, or paving and sealcoating, need separate budgets, ads and pages to stay under control.
Calls and booked jobs tracked
Track ad calls, forms and bookings, then mark which became paid work so bidding chases real customers.
Search terms cleaned weekly
Block job seekers, DIY questions, other companies' names and areas you do not serve, every week.
Oakland County by the numbers
The local market your marketing has to work in, from U.S. Census Bureau data.
- Residents, 2024
- 1,296,888
- Change since 2020
- +1.8%
- Median household income, 2023
- $92,230
- Business establishments, 2023
- 39,792
Largest communities, 2024 residents
- Troy89,209
- Farmington Hills84,173
- Rochester Hills78,330
- Southfield76,874
- Waterford Township70,538
- Novi67,675
Local service businesses by type, 2023
Sources: U.S. Census Bureau Vintage 2024 population estimates, Small Area Income and Poverty Estimates 2023, and County Business Patterns 2023 (establishments with paid employees). Categories overlap with the business total and some small counts are withheld by the Census Bureau.
Google Ads for businesses across Oakland County
Where we can help, and where to go next.
Communities
- Troy
- Farmington Hills
- Rochester Hills
- Southfield
- Waterford Township
- Novi
More in Oakland County
Neighboring counties
Across Michigan
What working with us looks like
Clear terms before any work starts. Google Ads management has a six-month initial commitment, then runs month to month with 30 days written notice.
- A free 30-minute call with NickTalk through your business with the founder, not a salesperson.
- An itemized quote within 24 hoursYou see the scope and the price before you commit to anything.
- No setup fee for Google AdsA flat monthly management fee, never a percentage of ad spend.
- You own your accountsYour website, your domain and your Google Ads account stay in your name.
Get a straight answer about your Google Ads.
Bring what you have today. Nick will tell you what is working, what is not and what he would change first.
What results have you produced in Oakland County?
Published records include Premier Paving in Clarkston (108 tracked conversions from Google Ads), Treasured Earth in South Lyon (53 tracked conversions from Google Ads), Do It All Sewers in South Lyon (41 tracked conversions from Google Ads) and Millers Property Service in New Hudson (5,498 clicks from Google Ads).
Is $1,200 a month enough in Oakland County?
It is our recommended minimum, paid directly to Google, and it works best aimed at one or two services in a defined part of the county. Covering Troy to Holly with several services takes more money or a tighter focus.
Can you fix an account someone else set up?
Usually. We start by reading the search terms, location settings and conversion tracking. A common problem is counting page visits or button clicks as conversions, which trains bidding to find the wrong people.
What happens after the free call?
You get an itemized quote within 24 hours. If you go ahead, there is no setup fee, the ad account is created in your name, and management starts with a 6-month commitment, then runs month to month.
No strings attached. Choose a time, bring your questions and leave with a clearer next move.