Premier Paving
Clarkston, Oakland County. Asphalt paving.
Our work: Google Ads.
108 tracked conversions from Google Ads
Marketing for Washtenaw County, MichiganWashtenaw County marketing for Ann Arbor, Ypsilanti and the small cities around them.
Washtenaw County marketing has to win over customers who have plenty of options. The county had 8,322 business establishments in 2023, and professional service firms were the largest group. We help service businesses in Ann Arbor, Ypsilanti, Saline, Chelsea and Dexter earn the click and then the call.
Book My Free Strategy CallFree. 30 minutes. No strings attached.
Leave with three priorities, whether you hire us or not.
Our work near Washtenaw County
Browse all client resultsDo It All Sewers
South Lyon, Oakland County. Sewer and drain service.
Our work: Google Ads.
41 tracked conversions from Google Ads
Treasured Earth
South Lyon, Oakland County. Landscaping.
Our work: Google Ads.
53 tracked conversions from Google Ads
Millers Property Service
New Hudson, Oakland County. Property services.
Our work: Google Ads.
5,498 clicks from Google Ads
Figures come from each client's published record, which states its reporting period and how results were measured. Past results belong to that client and are not a forecast.
What we do for Washtenaw County businesses
Google Ads, websites and SEO, planned together so each one feeds the others.
Google Ads management
Separate Ann Arbor from the townships and smaller cities, give each service its own campaign, and track calls through to booked jobs so you only pay more where it pays back.
Google Ads management in Washtenaw CountyWeb design
A fast, hand-coded site with clear credentials, real reviews and a page for every core service, built for customers who compare several options before calling.
Web design in Washtenaw CountySEO
Strong reviews, a complete Google Business Profile and pages for Ann Arbor, Ypsilanti, Saline, Chelsea and Dexter, with clean technical health so Google can read every page.
SEO in Washtenaw CountyWinning customers in Washtenaw County
Washtenaw County makes up the Ann Arbor metropolitan area and is home to the University of Michigan in Ann Arbor and Eastern Michigan University in Ypsilanti. It had 373,875 residents in 2024 and a median household income of $84,704 in 2023. Ann Arbor alone had 122,925 residents, followed by Ypsilanti Township (54,760), Pittsfield Township (40,697) and the city of Ypsilanti (20,150).
The business mix is unusual. Of 8,322 establishments in 2023, 1,301 were professional service firms, more than retail (1,065) or health care (1,051). There were 194 dentist offices, 171 legal practices and 153 personal care businesses. Customers have real choices and room to compare, so reviews, credentials and a clear website carry more weight than a slogan.
Washtenaw is also several markets at once. Ypsilanti, Pittsfield, Scio and Superior townships together hold more residents than Ann Arbor itself, and Saline, Chelsea, Dexter, Milan and Manchester each have their own customers. I-94 and US 23 cross the county, so drive time shapes a service area. The businesses that win name the places they serve and back each one with local proof.
Washtenaw County by the numbers
The local market your marketing has to work in, from U.S. Census Bureau data.
- Residents, 2024
- 373,875
- Change since 2020
- +0.4%
- Median household income, 2023
- $84,704
- Business establishments, 2023
- 8,322
Largest communities, 2024 residents
- Ann Arbor122,925
- Ypsilanti Township54,760
- Pittsfield Township40,697
- Ypsilanti20,150
- Scio Township18,522
- Superior Township14,992
Local service businesses by type, 2023
Sources: U.S. Census Bureau Vintage 2024 population estimates, Small Area Income and Poverty Estimates 2023, and County Business Patterns 2023 (establishments with paid employees). Categories overlap with the business total and some small counts are withheld by the Census Bureau.
Serving businesses across Washtenaw County
Where we can help, and where to go next.
Communities
- Ann Arbor
- Ypsilanti Township
- Pittsfield Township
- Ypsilanti
- Scio Township
- Superior Township
Neighboring counties
More from Modern Apex
What working with us looks like
Clear terms before any work starts. Google Ads management has a six-month initial commitment, then runs month to month with 30 days written notice.
- A free 30-minute call with NickTalk through your business with the founder, not a salesperson.
- An itemized quote within 24 hoursYou see the scope and the price before you commit to anything.
- No setup fee for Google AdsA flat monthly management fee, never a percentage of ad spend.
- You own your accountsYour website, your domain and your Google Ads account stay in your name.
Talk through your Washtenaw County market with Nick.
Bring your website, the services you want more of and the communities you want to reach. You will leave with three clear priorities.
Is Ann Arbor too competitive for a small business?
Not if you are specific. Broad campaigns across the whole city get expensive quickly. Picking your best services and the parts of the county you serve, then building proof for each, usually beats spending more.
Do you have clients near Washtenaw County?
Yes. Our nearby work includes a website and Google Ads for Daskal Landscaping in Northville and a website for Vasso Law in Canton, both in Wayne County, plus Google Ads for Blade Runner Landscaping in Brighton, in Livingston County.
Should we target Saline, Chelsea and Dexter separately?
If you serve them, yes. Each is its own community with its own searches. Separate pages and ad groups let you show local proof and see which areas produce real jobs.
How do you measure results?
By calls, form submissions and booked jobs where they can be tracked, not just clicks. We set up tracking first so every budget decision rests on real inquiries.
What does it cost to work with you?
Every plan is quoted after a free 30-minute strategy call, with an itemized quote within 24 hours. Ads management is a flat monthly fee, never a percentage of spend, and the ad account stays yours.
No strings attached. Choose a time, bring your questions and leave with a clearer next move.