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Google Ads for Tree ServicesPut your crew in front of the tree work you want.

Removals, larger projects, pruning and storm work need different targeting. We build Google Ads around your equipment, crew capacity and travel radius, with pages that help the right property owners request an estimate.

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Free. 30 minutes. No strings attached.
Leave with three priorities, whether you hire us or not.

Nick, Chris Holmes and a team member celebrating two years of working together.
Nick, Chris Holmes and a team member celebrating two years of working together.

Ole Man RB's Tree Service

Two years with Ole Man RB.

A long-term tree-service partnership

See the account rebuild and the business owner's story in our published case study.

Past results belong to this client and are not a forecast.

Our work with Ole Man RB's Tree Service includes an account rebuild and a continuing client relationship. Read the case study, then talk with Nick about the work your crew wants next.

A closer look at your campaign.

Explore the approach before you book your free strategy call.

Match the service to the search

Each service needs its own search strategy and a page that answers the customer’s next question.

Tree removal

Example search“Tree removal company near me”

Removal capability, estimate process, property access, and service area.

Trimming and maintenance

Example search“Tree trimming service”

The kind of maintenance you perform and how customers request an assessment.

Stumps and storm work

Example search“Stump grinding service”

A dedicated explanation of scope; emergency messaging only when the crew can respond.

Illustrative searches, not search-volume estimates.

A campaign built around the jobs you want

A planned removal and an urgent storm call need different messages and response expectations. We prioritize your preferred work, match the search to a relevant page, and keep the territory realistic for moving a crew and equipment.

How we structure the campaign

Separate urgent work from planned estimates when volume and budget support it. A storm-response campaign should follow real dispatch availability; a planned-removal campaign can send visitors to a scheduled estimate request. Keep your radius tied to travel, equipment movement, and job value. Review locations that produced inquiries instead of assuming a circle around the office describes your market.

Where we look for wasted spend

Review employment searches, equipment rental, chainsaw shopping, do-it-yourself removal, and municipal service requests before deciding which exclusions belong in the account. A negative keyword needs context: excluding every search containing "stump" would be wrong for a company that also sells stump grinding. Review the actual visible queries and their match types.

Our Google Ads audit checklist explains the review process. Google's search terms documentation explains what the report includes and why some queries are omitted.

What the landing page needs to do

Use your own crew and job photos. Explain removal, cleanup, haul-away, and stump work accurately so callers know what to ask about. Put the estimate request and phone number where a mobile visitor can find them. Ask for the property location and a short description first; detailed assessment belongs with the operator. Do not advertise immediate response if calls go unanswered after hours.

Set the budget around the business economics

Judge removal, trimming, and stump inquiries separately. A low-cost inquiry for a small stump job may be less valuable than a more expensive removal estimate once travel and equipment are included. Record whether an estimate was scheduled, whether the job was won, and the reason a request was unsuitable. Compare advertising and management costs with contribution from the work, not gross sales alone.

Use the lead-cost calculator with your own assumptions. We establish a starting budget after reviewing your market and capacity; the calculator is a scenario tool, not a forecast.

Relevant work you can inspect

Read the account-rebuild story, the client review, and the reporting context in our tree-service case study.

Ole Man RB's Tree Service: view the project

Questions before hiring a Google Ads agency

Can you advertise emergency tree removal?

Yes, when emergency work is part of the service and someone can handle the inquiries. We align the ad schedule, service area, and landing-page wording with actual response capacity.

Should stump grinding have its own campaign?

Sometimes. A distinct budget can help when the job economics and demand differ from removals. With limited activity, a separate ad group and relevant page may be enough.

Do you have tree-service work I can review?

Yes. Our Ole Man RB case study describes the account rebuild and the longer working relationship. Its historical results are specific to that business.

Which tree jobs would make your next week stronger?

Bring your website, service radius and crew capacity. We will talk through where your marketing should focus.

Is this really free, with no obligation?

Yes. The 30-minute strategy call is free. There is no payment, contract or obligation to hire Modern Apex. We will talk through your next three priorities. If you want help implementing them, we can explain the scope and fees.

What if I am not running Google Ads yet?

Bring your website, service area and the jobs you want more of. We can work through a starting plan. If you already advertise, bring your campaign questions or share your screen. You do not need to hand over account access to book.

What will I leave with?

A clearer view of the services to prioritize, the gaps between your ads and customer inquiries, and three next steps to focus on. We will also talk through whether your goals and budget are a fit.

Book My Free Strategy Call

No strings attached. Choose a time, bring your questions and leave with a clearer next move.